Take a Peek at Rufskin 2013

We love RUFSKIN, we love Catalan, and its swimwear season.  What's not to love about this promo from RUFSKIN featuring all three, plus a bunch of buff male fitness models?  

You're welcome & enjoy.  

Get Inspiration from Top 5 Male Models

Let’s face it. There has been a perpetual change in the top five male models owing to the clients’ choice, bookings and selections and are the cardinal factors that make or break not only male but also female models. 

The general trend at the moment to get oneself noticed in the modeling industry is getting help of male modeling agencies. I do not contradict their contribution towards promotion of new talent, but following the footsteps of successful male models is not a bad idea. Learning from their modeling experiences, will guide new comers to understand the changing modeling trends.

 

 Benjamin Eidem by Georgie Wileman for #8 Carbon Copy

Baptiste Radufe #5

Chosen by YSL for its Spring/Summer men line, Baptiste’s high cheek bones, perfect pout and prominent bedroom eyes made him the hottest new comer of the season. A glance at his profile shows he is part of Gucci Resort 2013 campaign along with Bottega Veneta Spring/Summer collection 2013.

Benjamin Eidem #4

It has not been long since Benjamin Eidem made his debut as MDC’s Top newcomer and walked the ramp for Louis Vuitton and Prada. His looks of a classic movie star made him noticed by a number of prominent brands such as Margaret Howell and Calvin Klein.

Clement Chabernaud #3

Since several seasons Clement Chabernaud remained the face of Jil Sander. Owing to this epicenter features Clement Chabernaud soon graced cover of a number of men’s magazine. Other features in his modeling cap include campaign with Prada and Cavalli, thus making his mark in fashion industry.

Simon Nessman #2

Simon Nessman has not only made his presence felt in fitness modeling but also his innocent and romantic looks attracted plethora of campaigns including those of Giorgio Armani, Michael Kors, H&M to name a few.

Sean O’Pry #1

Having an enviable career, Sean O’Pry has been successful in keeping high profile brands such as Hugo Boss, Calvin Klein, Armani and Versace in his booking campaign. Widely hailed as the greatest presence in male modeling, Sean is highly professional and knows where to invest his looks.
 

client: Uniqlo
source: uniqlo.com
published: Fall/Winter 2009

Finding the Right Model Agency

Fitness Model Rowan, for Bleep Models

A quality male model is hard to come by. You want someone who can represent your brand, and can connect with your target customers. Here are some characteristics of a good male model.

Six pack abs. - A good physique is a must. Male models should look good in anything that they wear. Looking handsome is a start, but it's not enough. Some products require the male model to show the upper torso. For instance, a sports brand will want the model to look athletic. The average Joe on the street can't get this type of look. A model who has worked hard to get a chiseled body will certainly allow a sports brand to stand out.

Understand that it is not easy for an individual to have a good physique. A professional model works out regularly and watches his diet. Often, body fat percentage is 10% or lower, which leads to the shredded look. This requires a great amount of discipline and professionalism. If a model does not have a good physique, he is not ready to take on assignments.

A great personality. - Having a great personality has its advantages. Working on the set doesn't mean standing still and taking photographs. The model has to work with the crew to get the best possible effects. This requires the model to communicate with the crew. Having a pleasant personality makes the model easier to work with. Does the client care about this? Of course! This is because the end result is always more natural looking photographs. And it all stems from picking models with a great personality.

The X factor. - The X factor is a unique characteristic that can sometimes be hard to find. Ever look at someone who doesn't have to work hard to look charming? People just seem attracted to this charming individual and everyone wants to work with him. The charm shows on the pictures as well. For the younger models, the X factor manifests as boyish charm. For the more mature models, there is that calm confidence that often goes together with that rugged manly look.

As the client, you don't have to worry about any of the above. You just need to pick the right modeling agency to work with. A good agency should have a deep understanding of all that we have just discussed. They screen models on your behalf. The screening process will allow the best models to shine. As for those who are not quite ready, the agency will provide guidance and prepare them for upcoming projects.

You also want to work with an agency that represents many professional male models. The reason is that you want the agency to have a variety of models that you can choose from. Having options allow you to pick the best model to represent your brands.

Best Bodies of 2012

Need some New Year inspiration to kick-start 2013?  We've got just the thing.  Here's a quick rundown of the 'Best Bodies of 2012' features four World Champions, two European Champions, and five National Champions. Shot in the UK, Toronto, Miami, Las Vegas, Iceland, Paris and Bognor Regis - these guys are truly the Best of the Best.  - compilation via STORYOFSHIRTLESS